What's the difference between real, baseline and simulation turnover?

When you calculate a simulation in Location Planning, you will find the results of your business case below the map.
In the executive summary you will always find 3 kinds of turnovers: Real, Baseline and Simulation. 

The real turnover is the actual turnover of your locations of the selected period. This is data coming from you. Please note that for new tested locations or recently opened locations this will be zero as we don’t know the reality until we do a maintenance.

The baseline turnover* is the predicted turnover by the advanced gravity model in the baseline situation. So that is what the model predicts for the locations in the AS IS situation, without taking into account any changes to the current network. So for a new tested location the baseline turnover will be 0 (because that location was not yet considered as open in the baseline period).

Remark! The predicted baseline turnovers shown in Location Planning always take into account reality correction factors since we want accurate model estimations. If you would like to see the benchmark of a location, which is the predicted turnover without the applied reality correction factor, you can verify this in the Location Performance module. The latter is used for performance analysis.

The simulation turnover is the predicted turnover by the advanced gravity model taking into account all simulation changes. This is where you can find the predicted turnover for new locations.

The net difference then calculates the difference between the baseline and simulation sales. So the net difference is calculated based upon the outcome of the predictive model with and without taking into account changes to the baseline network.